Saturday, 5 October 2013

Amazon may launch an equivalent of Apple TV for Christmas

After Apple, Google and others, it would turn to Amazon to launch a housing connected to the Internet to connect to the TV. The objective, to sell more dematerialized content. The Amazon TV should be available for the holidays

Christmas is coming and the manufacturers are faster to occupy a prominent place at the foot of our trees. Amazon, which is already in a good position after the recently announced Kindle Fire HDX could well launch a housing for the holidays - set top box - used to view video content from the Internet on a TV streaming flow, said the Wall Street Journal in its edition yesterday, Thursday, October 4.

War streaming

According to the business daily, citing sources familiar with the matter, the device would broaden the dissemination of existing service streaming movies and Amazon series, offered as part of the subscription "Prime" and competitor video sites online like Netflix or Hulu.

Trend

The decoder would also access video content, music or games offered by outside companies.Amazon would set in mid-October deadline for these companies submit it compatible with its decoder applications, to which he gave the code name "cinnamon" (cinnamon). Amazon did not respond immediately to a request for comment.
More and more players in the Net and digital content implement equivalent platforms that can stream free and paid content. Unlike a TV that requires a lot of manufacturers side research and strong consumer side investment, "multimedia" housings kind of Apple TV are relatively inexpensive and can potentially attract more people.

The library to smartphones?

Initially a simple online bookstore, Amazon has greatly diversified its activity in recent years, especially in the digital content, online services (cloud) but also in electronic devices - designed primarily as terminals that can be consumed more easily Content purchased from Amazon. The retail giant is present on the tablet market with the Kindle Fire, and recurrent rumors lend her ambitions in smartphones . 

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