Advertising prohibited to declare their electric vehicles "ecological" or "clean"

Ah, false advertising ... It is sometimes difficult to get along and to change or stop a message. With electric, there are dozens of electric vehicles "green", "clean", "green", which appeared on our screens. The Jury of Advertising Ethics (JDP) has put an end to this kind of advertisement.

The JDP is responsible for reviewing public complaints against advertisements deemed misleading. In its decision of 6 September, following a complaint from the Nuclear Observatory, "u do such a claim can only mislead the public about the properties of the vehicle and improperly suggest no negative impact on the environment . "

Among the companies ordered to change their advertising messages, we include Renault , Citroen, General Motors and the Bolloré group, on the grounds that "advertising is not merely to describe the product being the promotion of" green "since that it is not able to justify such a comprehensive formulation. "

If the vehicles electric indeed are "clean" in their operation, their production, recycling and reloading very often have their own anything.